What we do

With over two decades of deep, hands-on experience in the Pharma and Life Sciences sector, we help drive innovation where it matters most. Our established MSAs with leading global Pharma and Life Science companies provide us with the operational access to bring high-impact solutions directly into some of the world’s most influential organisations.

What truly sets us apart is our global network — built over years of trusted collaboration with senior stakeholders and key decision-makers across the industry. These connections allow us to open doors, create meaningful dialogue, and drive real adoption at scale.

Combined with our proprietary in-house technology, we’re uniquely positioned to validate new solutions, fast-track pilot opportunities, and support the seamless scaling of those solutions across international markets.

We don’t just offer insights — we deliver pathways to action, adoption, and industry-wide impact.

Holistic customer intelligence

We offer the most robust, holistic marketplace understanding of your customer available on the market. Powered by unique insights produced by super-smart technologies, making sense of your market to develop a full understanding of how your product or service, can help meet the expressed needs of the stakeholders within that market. We won’t rest until we’ve uncovered insights that you couldn’t get elsewhere, that give you a competitive edge.

Keep reading for more detail on the 3 elements that set us apart

Online search un-met need analysis

egg has unique exclusive access to aggregated online search data performed by healthcare professionals and patients alike in order to understand the unbiased un-met needs of this stakeholder group.This quantified data paints a qualified holistic picture of the biggest needs expressed by stakeholders in any given disease area.

Regional population health

egg has unique exclusive access to up to date population health data from the UK’s biggest, most useful and complete health and wellbeing data repository. By combining this data with the un-met analysis we are able to bring the patient pathway to life in a way not currently available anywhere else. Not only can we see what people are looking for but also where they are and how that relates to their circumstances.

Understand your customer, their lives, their circumstantial challenges

Map their journeys, including thoughts and emotions, to build a narrative

Build out a list of the things that matter to your customers along their journeys

Speciality LLM

Once we have built a 360º portrait of your customer, we add another layer of value. We take the data from our super-smart technologies along with your data to produce richer, deeper insights, to ensure strategic success using our speciality LLM (Large Language Models) that you can query until the cows come home. Because the customer intelligence we provide is unique, you will be targeting and engaging customers in areas your competitors don’t even know matter.

What we can do for you

The most important thing we offer you is the ability to understand your true product market fit, the needs of your target customers, and the connections to enable them to engage with your solutions. We offer an end-to-end partnership, but our service value can be broken down like this: